Three to Tango
(One-sheet poster comp)
All's fair in the war of love. Or so goes the
copy line I wrote for this THREE
TO TANGO poster. Actually I preferred another line
I wrote: A love triangle with too many sides.
For this Matthew
Perry, Neve
Campbell, and Dylan
McDermott sandwich, I employed a time honored (at
least in 1999) technique of "half-tone dots"
as a design treatment.
This was in response to the "make it hip and fresh"
direction from the client.
The twist in this case was that there were to be three
versions of this poster: blue, orange, and red. Each
poster would have the same exact image, with Neve's
dress color changing to match the background of whatever
variation.
This concept was not selected, and what you see here
is the rejected "blue" version of the poster. |